Retail

The retail market is characterized by fierce competition, rapidly changing consumer trends, and cost pressures. Companies must integrate sales channels, manage a large number of SKUs, manage logistics, and leverage customer data in decision-making. Increasing digitalization is changing the way we build relationships with consumers.

The most challenging tasks include maintaining margins in an environment dominated by price competition, effectively managing inventory, integrating online and offline experiences, and ensuring the appropriate quality of customer service. Many companies must simultaneously invest in sales technologies and operational process automation.

We have supported retail chains and distributors in transformation projects, growth strategies, digitalization, and sales process optimization.